THE NAMING OF OUR GROUP

My group and I went around our class and we asked them what they thought would/could be an appropriate name for our production. Each person came up with different names that they thought would be suitable for our horror/thriller genre. Some of the random names we got were not fitting for our chosen genre. With enough debate on what name we could use, we decided to choose Tyler's(one of our classmates) idea which is DSD. The hidden meaning behind this name is all of my groups first initials; Dee Simon Daniel. We are now aiming to provide the best finished piece we can provide.

This picture shows the names of  people and their title ideas for our group

This picture shows Tyler's name highlighted with her idea which indicates that we are going along with her idea.

ANALYSIS: STEP 3

For step 3 of our analysis we focused on some of the post production methods we could use to create some interesting atmospheres. A post production method we could use would be flash backs and the idea of a time lapse with some lighting effect. We would like to control the audience reactions by using some more of the obscure shots. The main emotion we want the audience to feel is fear. We want to break away from some of the conventions of horror such as the killer wearing black or introduce a twist  in the ending. We would also like the killer to wear something plain such as jeans, a t-shirt and possibly maybe a bomber jacket as well. We would also like our piece set in the night time, which will blend with what the killer is wearing to increase fear in the audience. The killer will be introduced with a POV shot which conceals the audience and they are also forced to watch his actions, for example; standing over the girl as she struggles. We hope to create a creepy atmosphere for the audience using these factors.

TARGET AUDIENCE

Our final piece is going to be a horror/thriller genre. Because of this, we are going to aim at a specific audience. Our main concern of targeting the right audience(not forgetting gender or class etc) is the age. We were thinking of making it a 15 rating but after a bit of research I found out that the most successful horror movie tend to be aimed towards 18+ rating. The reason behind this I believe that it is due to the fact that it lacks constraint towards content. We decided because of this to make it an 18 rated production and have almost no restrictions as opposed to content. We have decided to keep an age limit of somewhere in between 18 to 25 because the viewing tastes are very similar during that time period. We have decided to set our sights on the C2, D and E class from the socio-economic status (or the abc scale). The reason we chose the C2 group is because most of the workers from there are between our target age range. We chose D because they are the lower working class and they are not really busy people and they are always on the go for 'the' new movie. We chose E because it just fits perfectly with our age rating because they are students who are just enjoying life and don't earn enough and also outgoing. The conventions used by most horror movies the days are vulnerable young females who are unable to protect themselves. We have used this to help our planning and production by following similar convention type. Also the dominating characters such as killers and bullies appear to be mysterious in most horror films. We followed this in our planning stage by not revealing the "killer" in our final production. Also most thriller and horror films are usually shot in the nighttime, so we followed it agin with our opening scene. 

AUDIENCE RESEARCH

The socio-economic status (or the ABC Scale) was created by the National Readership Survey to gather statistics on media audiences for television, radio and all for of publications. The Socio-economic status has been around since media has been become a large part of modern culture and has been one of the most used forms of audience readership evaluations/surveyors. It was established as a form of classifying and describing social classes for media outlets. The Earnings of jobs as well as the Age, gender, religious views are taken in to account when conducting survey as it helps to understand the audience better.

The Groups A, B, C1, C2, D and E classes the employment job roles into the following:

A – Upper Class (Higher managerial, administrative and professional, such as Mangers, Lawyers, all high paying jobs earning demographic would be around £50,000 and over)

B – Middle Class (Intermediate managerial, administrative or professional, such as deputy secretary and or above average pay, earning demographic would be around £35-50,000)

C1 – Lower Middle class (Supervisory or Clerical, junior managerial, administrative, such as a supervisor or highly skilled working job (one where more than one skill is required))

C2 – Skilled working class (Skilled Manuel workers, such as mechanics, etc)

Please note for C1 and C2 the earning range is for both £15,000 – 25,000

D – Lower working class (Semi and unskilled Manuel workers, such as mechanical trainees, or shop workers, earning demographic would be around £7,000 – 15,000)

E – Lowest level of income earners (pensioners or widows, casual or lowest grade workers, those on Benefits, such as students, earning demographic would be around £5,000-7,000)

ANALYSIS: STEP 2

This is the step two analysis of our main task. As you can see we've added a bit more details towards the final piece. We decided on some factors of filming, editing and lighting with such things as a clock going backwards in a time lapse to show how the film is going backwards indicating a flashback. We decided to make our killer have something of significance to be able to distinguish him and make him obvious to the audience so that it would connate to the audience his evil nature.

ANALYSIS: STEP 1

We came together as a group and had our first group meeting. We decided to go along with Dee's idea of a horror genre and Daniel's idea of a thriller genre. It looked like a better mixture because it had similar traits and both genres always meet with similar outcome. We brainstormed of what needed to be done considering shot types, sound effects, editing and lighting. We chose to use a radio because of the eerie effect radio can give off when static sound appear.

Vlogs: Costume Idea For Our Killer

This video was done by my group and I. We walked around the school with a camera and we tried to get the opinions of different people on what they think our killer should wear.  It was very interesting to hear the opinions because there were so many different ones. We took a total of 3 videos because there are 3 of us in our group. We then came together and decided who should put which videos on their blogs.